Hawaiian Print Skirt NOS Vintage 60s Sarong Maxi Krist GUDNASON Hawaii Alice M

Description

Spectacular new without tags, vintage 60's Alice Polynesian Fashions long patio, hostess skirt.
GUDNASON .
60's style floral print, sarong style long skirt, ruffled front, with a deep slit.
The slit can be made even higher with the concealed zipper.
Fully lined in emerald green.
A few minor darkened spots on the lining.
26 inch waist.
40 inches long.
Beautiful construction and finish.
Some history on this label, it is quite a story!
Alice of California was founded in 1925 by Krist GUDNASON , an orphan from Iceland who worked on a fishing boat for three years before "jumping ship" and escaping to Norway, where he did well as a door-to-door salesman. He immigrated to the US and arrived in New York without a dime to his name. He then made his way to the West Coast, sold dead stock from a drygoods house in Portland, Oregon, and eventually moved to Los Angeles where he started his own Lady Alice Dresses in 1925. Shortly thereafter, the Lil' Alice label was added.
In the 1930s Carolyn Perena became lead designer at Alice, defining a new resort look reflecting her love of exotic prints and According to California Stylist magazine, "her allegiance to four basic standards: Colorful, casual, comfortable and Californian." By 1947 Gunderson opened a four-story factory at a new industrial park in San Francisco.
In the early 1960s, the Lady Alice and Lil' Alice lines were discontinued, and the Alice, Alice Polynesian and Kirst lines replaced them.